These terms apply to your purchase of the Done For You Funnel Build (“the Service”) delivered by Shelly Shulman (“I”/”me”). By booking and paying for this service, you agree to the following:


What’s Included

  • 1 x 60-minute planning call
  • Visual funnel map based on your planning call – sent for your approval before any build begins
  • Complete funnel build including:
    • Opt-in page
    • Thank you page with tripwire
    • Welcome email sequence (up to 7 emails)
    • Abandoned cart automation (2 emails)
    • ManyChat comment-to-DM bot for your lead magnet
    • Sales page for your main offer
  • The Complete Funnel Build Kit (guides, templates, and swipe copy) – delivered free on booking to help you prepare your copy
  • 5 working days of post-handover email support

The funnel will be built and delivered within two weeks of receiving all required assets from you.


What’s Not Included

  • Copywriting – you are responsible for providing all written content (emails, page copy, chatbot text). The Complete Funnel Build Kit included with your booking will help you with this.
  • Ongoing tech support beyond the 5-day post-handover window
  • Revisions due to changes you make after handover
  • Full branding, logo design, or custom design beyond the funnel setup
  • Membership sites, course platforms, or full website builds

Timeline & Communication

  • Once you book and pay, you’ll receive your intake information and we’ll schedule your planning call.
  • After the call, I’ll send you your visual funnel map to approve before anything gets built.
  • All final content (copy, images, hex codes, platform access) must be submitted by the agreed deadline. This will be confirmed between us after your planning call.
  • The two-week build clock starts from the point I receive all required assets — not from your booking date or planning call.
  • If content is not received by the agreed deadline, your build will be rescheduled at my discretion and subject to availability.

Your Responsibilities

To ensure a smooth and successful build, you agree to:

  • Attend your planning call on time and prepared
  • Approve the funnel map before the build begins
  • Provide all requested content and access by the agreed deadline
  • Refrain from making any platform changes during the build without notifying me

Once the build is complete, you are responsible for:

  • Reviewing the funnel and reporting any issues within the 5-day support window
  • Maintaining your funnel and platforms going forward
  • Avoiding edits that may break the funnel – I am not liable for fixes required due to changes made by you or your team post-handover

Payment & Refunds

  • Payment is required at the time of booking. A payment plan of is available.
  • Your build is not confirmed until the planning call has taken place, the funnel map has been approved, and all assets have been received.
  • This is a service-based offer and no refunds will be issued once your planning call has taken place.

Post-Handover Support

You’ll receive 5 working days of email support following handover. This includes:

  • Troubleshooting any bugs or setup issues
  • Guidance on using your funnel

It does not include:

  • New requests or scope changes
  • Revisions to copy you provided
  • Revisions due to edits you’ve made post-handover
  • Tech support for unrelated platforms or funnels

Any additional support or revisions outside this scope can be booked separately.


Collaboration & Respect

I’m committed to delivering high-quality work and clear communication. I expect the same in return. I reserve the right to end the project (with no refund) in cases of abusive behaviour, scope creep, or ongoing lack of communication.


Legal

By purchasing this service, you acknowledge that:

  • I am not responsible for your business outcomes (sales, leads, or ROI)
  • You own all content you provide and have permission to use it
  • I retain the right to showcase the work in my portfolio unless otherwise agreed in writing

Questions?

Happy to clarify anything before you book. Email shelly@shellyshulman.com any time.